DON’T LOSE CUSTOMERS
BEFORE YOU GET THEM.
Great graphic design can help you get you noticed with an identitythat looks smart, reflects your values and resonates.
Packaging Is Everything.
The right graphic design will grab your market’s attention and influence their behavior.
A strong value proposition, concise messaging and frequent outreach are all essential. But, no package is complete without first-rate graphic design that engages your audience and distinguishes you from the crowd. Otherwise, you’ll risk losing customers before you get them.
Step2 Branding and Design can take a basic need or rough concept and turn it into something that is pleasing to the eye while successfully communicating a message and driving your audience to act.
Logos and Corporate Identity. Web Design, Annual Reports and Brochures. Advertising and Direct Mail. Packaging and Product Design. Our team can bring strategy and creativity to your communications.
Graphic Design Gallery
Graphic design for both print and digital requires distinct disciplines. Whatever the task, a creative strategy is vital to its success.
What Our Clients and Colleagues are Saying:
Over the last 30 years, I’ve worked with many of the top agencies around the world. Sometimes you find that what you really need is right in your back yard. The Step2 team not only delivers top-notch creative work like the “big boys” (or girls) do, they do it without the excesses that sometimes come from larger firms. They’re also not afraid to challenge their clients when they think it’s needed. I find that particularly refreshing and vital to a productive relationship.
Step2 Branding & Design has been an outstanding choice for our company! We were looking for someone to step in and take over from a departing provider, and needed help raising our marketing communications to another level. We truly value the collaborative relationship we’ve built. Thanks for consistently providing us with fresh ideas and continuing to help us stay current with market trends!
The Step2 team consistently delivered the goods with high-quality package designs, whether original or expanding upon our existing brand lines, copy development and sales support. Much of the work we do is conceptual and gets presented to some of the world’s largest retail buyers. Step2 Branding & Design has been able to capture our vision and equip us with great designs for these important presentations.
You can see Ron’s creative mind whirling as you describe the concept you want him to consider. He understands quickly, thinks strategically about communication solutions, asks the really important questions, then produces an impressive result and stays flexible and open to change.
Ron played an integral part in building our company and product brands for more than ten years. He is an invaluable partner, aiding in photographic art direction, layout, design and even point-of-contact with finished print work. Whether developing print ads, electronic media or product logos, Ron worked with us to achieve the results we needed to move our brands into the marketplace.
Related Design & Communications Blog Posts
Never Assume Anything
Never Make Assumptions about Your Audience. That seems like an obvious rule, right? But, we all do it to some degree. It’s human nature. We follow our gut instincts. We proceed without having the data to back up our actions. Remember New Coke?
I’m Your Potential Customer and These Are the Things I Care About.
You seem to be great at what you do. You have a terrific product. Your media coverage has been impressive. You’ve been serving the industry for decades. But, what does it mean to your customers? What’s in it for me?
What Do You Want Your Business to Look Like Five Years from Now?
If your brand cannot adapt to change, you could end up burning cycles recovering what you lost instead of spending your time building on what you have. As Ben Franklin once put it, “An ounce of prevention is worth a pound of cure.”